Rexlabs
Rexlabs engaged me to design an email marketing campaign that showcased a recent customer testimonial for their CRM product, Rex. The goal of the campaign was to acquire new customers.
The design needed to create an instant emotional connection to the testimonial. This was achieved with an engaging photo of the happy customer who provided the testimonial, and a bright and cheery colour palette. Equally important, the design clearly explained the key benefits of the product to potential new customers.
